Happy birthday! Volkswagen Polo celebrates its 50th anniversary in 2025
This year was always going to be a notable one for the Volkswagen Polo. First launched in March 1975, VW’s evergreen supermini celebrates its 50th birthday in 2025. And pleasingly, for Polo enthusiasts the world over, Volkswagen is officially celebrating this achievement with appearances of special and significant vehicles from its Classic heritage department throughout this anniversary year. (The Polo even gets its own celebratory logo!)
Throughout those five decades, the Polo has often upheld the quality benchmark honour in the small car class, and has democratised many innovations usually seen on larger vehicles. It has also outlived almost all of its market rivals – most notably the Ford Fiesta launched in 1976 – as it has transitioned through six generations and a 20 million-example production run.
Polo I: 1975-1981
Following the introduction of the technologically advanced water-cooled family of vehicles in the early 1970s, designed to replace the aging air-cooled Beetle, the first-generation Polo was the final piece of the new model jigsaw. Based on the Audi 50 that arrived in 1974, its pretty shape, high quality levels, refined engines, and more affordable price helped guarantee its success. By the time production ended in 1981, more than 1.1 million had been produced at Volkswagen’s parent Wolfsburg factory.
Polo II: 1981-1994
As is typical at Volkswagen, evolution rather than revolutions has been the name of the game, over those intervening five decades. More modern engines, increased space and a three-car family – the ‘estate’ car-looking hatchback, the sporty coupé with its more sloping tail, and the traditionally styled three-box saloon – arrived with the introduction of the second-generation Polo in September 1981. A high level of power came in 1985 with the launch of the limited-run Polo Coupé GT G40 with its ‘G-Lader’ scroll-type supercharger, and in 1990, Volkswagen’s small car was the first in its class to be available with catalytic converter technology and fuel injection.
Polo III: 1994-2002 and Polo IV: 2002-2009
The third-generation Polo of 1994 brought a five-door bodystyle for the first time, and was one of the first small cars to be fitted with airbags, increasing the Polo’s reputation for safety. Building on the success of its Golf bigger brother, a full-blooded Polo GTI appeared in 1998. In 2002, the fourth-generation Polo innovated further with front and side airbags, ABS and power steering as standard, and was the first Volkswagen model to feature FSI (Fuel Stratified Injection) engine technology.
Polo V: 2009-2017
In terms of popularity, the fifth-generation Polo of 2009 shines brightly, with 6.1 million examples built. This model heralded the arrival of infotainment systems, and driver assistance technology, as well as TSI (Turbocharged Stratified Injection) engines. Active Cylinder Management (ACT) engine technology also made its debut on the Polo V, with the four-cylinder engines able to shut down two cylinders under light loads to improve economy and lessen tailpipe emissions without the need for hybrid assistance. The car was also a hugely successful motorsport star – the Polo R WRC won the World Rally Championship title an amazing four times in a row from 2013 – and was embraced by more global markets, such as India, in 2010.
Polo VI: 2017-current
The current and sixth-generation Polo arrived in 2017, and is based on the modular transverse matrix (MQB), ushering in higher levels of connectivity, safety and driving dynamics. Updated in 2021 with more digital technology, the current model has assistance and comfort systems that are usually reserved for cars from higher vehicle classes.
Updated 2025 Polo
Along with the parade of classic Polos to be showcased at events during 2025, speaking to UK publication Autocar in late 2024, Kai Grünitz, Brand Board Member for Technical Development at Volkswagen Passenger Cars, confirmed the Polo will get an ‘extensive update’ this year, happily coinciding with the anniversary celebrations. This follows the welcome – and perhaps surprising – confirmation that the Polo will live on until at least 2030 due to the softening of Euro 7 exhaust emission regulations.
Alongside these developments, there is the imminent – late 2025 – arrival of the smallest electric Volkswagen yet, currently christened ID 2, and said to look very close to the ID 2all concept car of 2023. With some rumours suggesting Volkswagen’s electric car ‘ID’ sub-brand nomenclature may be dropped altogether, or that future zero-emission versions of current nameplates may adopt an ‘ID’ prefix to aid the transition to an all-electric VW model family – ‘ID Golf’ for example – recent media reports hint the ID 2 may well be called ID Polo, but we’ll await confirmation until official details are released.
Half-century milestone
Volkswagen celebrated 50 years of the Passat in 2023, five decades of the Golf in 2024, and now it’s the Polo’s turn to bask in the commemorative spotlight as it marks its half-century milestone. It’s exciting to learn Volkswagen Classic will present historic Polo models from its collection during the car’s anniversary year. The first opportunity for Polo fans to celebrate will be at the Bremen Classic Motorshow from 31 January to 2 February, where a 1975 Polo L in the rare Oceanic Blue paint colour will be displayed, along with what Volkswagen Classic states is a ‘unique hill climb Polo’ from 1977.
We cannot wait, and are planning to run a series of special anniversary themed features here on PoloDriver.com. Join us in a year of celebration!